Align the goals of your organisation to the needs of your audience — become a future ready brand.

Rethink your Brand.
Change. Create. Impact.


Winner Freelancer of the Year Award 2016


The Brand Journey.
Step-by-step proces.


We rethink the impact you envision by building an effective brand strategy, powerful identity, meaningful interactions, and memorable experiences to align the goals of your organisation to the needs of your audience.



1. Rethink
We will define the world in which your brand will be rooted by capturing insights, brand proposition, different audiences, market and competition to develop your brand.

2. Strategy
We will develop a 360° brand blueprint from the core working outward to the brand identity to the audience interaction and action plan. This is the fundament of your brand.



3. Identity
Bring all the insights and ideas to life by creating a scalable, meaningful and memorable brand visual and verbal identity. It’s the face and voice of your business.

4. Experience
Creating unique experiences for the audience(s) enables change. We create tools from videos to custom websites and from packaging to sustainable giveaways.



5. Launch
Now it’s time to launch your brand! It’s the first connection to your audience or to generate publicity. Keep in mind: The first impression always lasts. So make sure to it counts.

6. Interact
Building a brand is an ongoing process of developing new ways to interact with your audience through meaningful engagement, to grow your reputation and catalyzing change.


Your brand is not owned by your business, it’s owned by the engaging audience how draw meaning from it.


Select your Brand journey.

Not sure which Package or Services fits your needs? Book a 30 min FREE Brand Talk. Where ever you are in the world, we can collaborate. All services can be offered in English or Dutch.

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meet the change making clients.

She is highly motivated, positive, creative and constructive. It was a real pleasure to work with Juliette. Without doubt, I would work with Juliette on future projects.

How clients review working with us.


Bart Duppen
Mindset Movers

“She has an eye for details and understands what we wanted to achieve. The way in which she made certain points clear to us was unexpected but above all very clever. Without her we could never have achieved this.”

Arnoud Passenier
Ministry of Environment

“She is highly motivated, positive, creative and constructive. It was a real pleasure to work with her. Without a doubt, I would work with Juliette on the next project.”

Froukje Zumbrink
Care for Destinations

“I truly believe that Brand it forward creativity and dedication can contribute to a more sustainable world and I recommend working with her for the pleasant cooperation and outstanding result!”

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Branding is actively doing what you’ve promised.

Juliëtte Schraauwers (31) is the founder at Brand it forward & co-founder at The Purpose Playground. It’s her dream is tackle climate challenges by transforming change making organisation to outperform traditional businesses. By working with her, she is able to donate 10% of her time to start a Green School in the Netherlands.


2010- present // Worked with over 100 change makers from 15 different countries.

2018 // Wild Card Participant @ Nudge Global impact challenge.

2016 // Winner Freelancer of the year award for Design & Strategy.

2013 // Nominee Sex & Media prize graduation project 2013

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